The International Chamber of Commerce (ICC) is the world's largest business organization, promoting international trade and investment. It offers services like rule setting, arbitration, and policy advocacy, influencing global business practices. ICC's target audience includes businesses across over 170 countries. Its unique selling proposition is its ability to champion global economic growth by providing a collective voice for businesses and setting standards that facilitate international trade. ICC works closely with intergovernmental bodies like the UN and WTO, making it a pivotal force in shaping global business policies[1][3][5].