Intrinsic Exchange Group (IEG) is a financial innovation company that develops sustainable market-based solutions. It pioneers Natural Asset Companies (NACs), a new asset class that values ecosystem services like carbon sequestration and biodiversity. IEG advises natural asset owners on forming NACs, which are traded on the NYSE, allowing investors to support environmental conservation while generating returns. The target audience includes governments, private landowners, and investors seeking sustainable investments. IEG's unique selling proposition is integrating natural capital into financial markets, creating a new investment class focused on environmental sustainability.