The International Organization for Standardization (ISO) is a non-governmental organization that develops and publishes international standards for products, services, and systems. It facilitates global trade by ensuring quality, safety, and efficiency across industries like healthcare, technology, and manufacturing[1][3][5]. ISO's services include creating and maintaining standards, technical reports, and guides[5]. The target audience includes businesses and organizations worldwide seeking to enhance quality and compliance. The unique selling proposition is providing a unified framework for international standards, enabling companies to operate globally with consistency and reliability[3][5].