itel Laboratories, Inc. is a leader in claims optimization data and solutions for the property insurance industry. They provide accurate and independent pricing for flooring, roofing, and siding, helping insurers, adjusters, and homeowners settle claims quickly and fairly. Their services include material analysis, matching, and pricing, supported by a vast database of building products. The target audience includes insurance carriers, adjusters, contractors, and homeowners. The unique selling proposition is their ability to reduce friction in the claims process by providing data-driven, accurate estimates, ensuring fair and stress-free settlements.