Johor Petroleum Development Corporation Berhad (JPDC) is a federal agency tasked with transforming Johor into a sustainable, world-class downstream oil and gas hub. It plans, develops, and coordinates strategies for the downstream sector, manages funds, and promotes the industry to investors[1][2]. JPDC's services include project coordination, marketing, and consultancy for downstream oil and gas development[2]. The target audience includes potential investors and industry stakeholders. The unique selling proposition is its strategic location in Johor, offering access to major shipping lanes and proximity to Singapore, making it an attractive investment destination[3].