Kelly Intelligence is an SEC-registered investment advisor that crafts innovative investment strategies and indexes. They offer factor, thematic, core, and sector indexes, focusing on structural trends for higher investment profiles. Their services include ETF product design and management, targeting retail and institutional investors. The unique selling proposition is their ability to provide pure-play exposure to promising sectors and themes, leveraging a top-down investment classification approach. Their target audience includes investment advisors, financial planners, and family offices seeking cutting-edge investment solutions. Kelly Intelligence emphasizes robust and resilient exposure with minimal overlap with global equity indices.