The Kentucky Automobile Dealers Association (KADA) is a trade association formed in 1938, representing Kentucky's new and used car dealers. It provides services such as advocacy, legislative support, educational programs (Kentucky Dealer University), and preferred partner programs. KADA's target audience includes auto dealerships across Kentucky. Their unique selling proposition is offering comprehensive support and resources to enhance business practices and protect dealers' interests within the state's legislative framework. KADA also publishes the "Kentucky Auto Dealer" magazine, providing industry insights and updates[1][2][3].