LATET - Israeli Humanitarian Aid is Israel's largest NGO combating poverty and food insecurity. It acts as an umbrella organization for local NGOs, operating a national food bank and providing aid programs. Services include distributing food to low-income families and assistance to Holocaust survivors. The target audience is populations in need, including families and elderly survivors. LATET's unique selling proposition is its comprehensive approach to addressing poverty through food distribution, social support, and advocacy, leveraging partnerships with major food companies and a vast volunteer network to maximize impact.