LEO1 is an Edu-fintech company based in Mumbai, India, offering a comprehensive Financial SaaS platform for educational institutions. It streamlines fee collection, provides easy EMIs, and incentivizes timely payments with rewards (LEO1 Coins). Services include fee management, smart ID cards, and financial literacy tools. The target audience is educational institutions and their students. The unique selling proposition is its reward system that encourages responsible financial behavior and supports a cashless ecosystem, aligning with India's 'Digital India' initiative[1][3].