Lifecare International is a full-service insurance brokerage firm based in Dubai, offering tailored insurance plans, health and wellbeing solutions, and HR tech services. They provide comprehensive coverage to protect important life moments, focusing on proactive health and wellbeing. Their services include customized health insurance schemes, wellness programs, and claims analytics. The target audience includes organizations and individuals seeking personalized insurance solutions. Their unique selling proposition is a commitment to care for clients beyond just insurance, acting as client advocates with around-the-clock support[2][3][5].