Lycoming College is a private liberal arts institution founded in 1812, offering undergraduate programs with a focus on experiential learning and personalized education. It provides 48 majors and 65 minors, along with opportunities for internships, research, and study abroad through its Center for Enhanced Academic Experiences. The target audience includes high school graduates seeking a personalized liberal arts education. The unique selling proposition is its small class sizes, high faculty-to-student ratio, and extensive experiential learning opportunities, allowing students to craft customized programs tailored to their interests and career goals[1][2][3].