LYNX - Mystery Shop Eyes is a mystery shopping and management consulting firm based in Italy. They offer services to evaluate customer experiences in retail, call centers, banks, and more, helping businesses understand customer motivations and improve staff performance[1][2]. Their target audience includes companies seeking to enhance customer satisfaction and operational efficiency. The unique selling proposition (USP) of LYNX is its innovative approach to mystery shopping, providing actionable insights to drive business improvement through rigorous methodologies and comprehensive reporting[2]. With over 20 years of experience, they are among the first to join the MSPA-Europe[3][4].