Moda Group operates through two main brands: Moda Living and Casa by Moda. Moda Living offers highly serviced rental homes in prime city centers across the UK, focusing on lifestyle optimization with amenities like state-of-the-art facilities and customer service[4]. Casa by Moda provides family homes in suburban areas, emphasizing accessible pricing and community-focused services[2]. Their target audience includes urban and suburban renters seeking quality living experiences. The unique selling proposition is their commitment to high-quality services and community-driven living environments, setting them apart in the rental market.