Motorpoint is the UK's leading independent retailer of nearly new and used cars, offering thousands of hand-picked vehicles from over 30 manufacturers. They provide a relaxed car buying experience with award-winning customer service, both online and in-store. Services include vehicle sales, financing options, and extended warranties. Their target audience is retail and trade customers seeking quality vehicles. Motorpoint's unique selling proposition is their price promise and commitment to quality, ensuring customers find the best cars at unbeatable prices without pressure sales tactics[1][2][3].