Mycon is a digital consorcio platform in Brazil, offering a 100% digital experience for purchasing goods and services without interest rates. It is administered by Coimex Administradora de Consorcios S.A., regulated by the Banco Central do Brasil. Mycon provides simplified and cost-effective consorcio plans, with administrative fees significantly lower than competitors. The target audience includes individuals seeking accessible financing options for purchases like vehicles, real estate, or services. The unique selling proposition is its fully digital process, reduced costs, and absence of interest rates, making it an attractive alternative to traditional financing methods[1][3].