myFirst is a KidsTech ecosystem providing safe and educational technology for children. They offer a range of products like cameras, watchphones, and earbuds, designed to introduce kids to technology safely. Their unique selling proposition is creating a secure digital environment free from ads and strangers, allowing kids to connect with family and friends. The target audience includes children from toddlers to teens and their parents. myFirst aims to enrich learning experiences through fun gadgets, positioning itself as a trusted companion in the digital journey of young users[1][3][5].