The National Credit Union Administration (NCUA) is a U.S. federal agency that regulates, charters, and supervises federal credit unions. It insures deposits up to $250,000 through the National Credit Union Share Insurance Fund (NCUSIF), protecting over 124 million account holders. Services include oversight of financial operations, cybersecurity guidance, and consumer protection. The target audience is credit unions and their members. The unique selling proposition is providing a safe and stable credit union system, similar to the FDIC for banks, but with a focus on not-for-profit cooperative institutions.