The state of Nayarit is located in the northwest of Mexico, between the Pacific coast and the majestic Sierra Madre Occidental. The region has been a cultural melting pot since pre-Columbian times. The new routes into the mountains, valleys, and islands in Nayarit are perfect for nature lovers and adventure seekers. The spectacular coastal region called Riviera Nayarit is a paradise along the Pacific Ocean with a wide range of events throughout the year, an exceptional accommodation offer, exciting new hotel openings, and a large range of experiences for visitors.