NHBC is the UK's leading independent provider of warranty and insurance for new homes. They offer services including warranty and insurance products, inspections, training, and construction quality assessments to raise standards in house building. Their target audience includes homeowners, builders, and lenders. NHBC's unique selling proposition is its comprehensive Buildmark policy, which provides deposit protection, a two-year builder warranty, and eight years of structural insurance, giving homeowners peace of mind and confidence in construction quality. This approach positions NHBC as a trusted champion of high-quality homes.