Nova Healthcare Administrators, Inc. is a third-party administrator (TPA) offering self-funded insurance solutions, medical management services, and business process outsourcing. They provide health plans including medical, dental, vision, COBRA, and reimbursement account administration. Their target audience includes insurance brokers, businesses, and their employees. Nova's unique selling proposition is its personalized and innovative approach to simplifying complex healthcare systems, focusing on flexibility and cost management for self-funded groups[1][3]. They emphasize customer service and education, helping participants make informed healthcare choices[2][3].