The company OneUpTrade does not appear to be directly associated with the provided URLs, as they seem to refer to OneUp Trader, a different entity. However, based on the information available for OneUp Trader, it offers funded trading accounts with multiple funding levels, targeting traders who want to trade without risking their capital. Their unique selling proposition is a simple one-step evaluation process and a high profit split of 90%. The target audience includes traders seeking risk-free trading opportunities with substantial funding options. OneUpTrade's specific services and details are not available from the provided information.