Optiver is a global market maker and proprietary trading firm founded in 1986. It provides liquidity to financial markets by trading thousands of instruments across over 50 exchanges worldwide, enhancing market efficiency, transparency, and stability[1][3]. Optiver's services include trading listed derivatives, equities, ETFs, bonds, and FX options[1]. Its target audience includes institutional traders and market participants. The unique selling proposition is its ability to leverage technological innovation to offer competitive pricing and real-time market solutions, making it a leader in market making[3][5]. Optiver also invests in FinTech startups through its Principal Strategic Investments[4].