OUTsurance is a leading insurance provider operating in South Africa, Australia, and Ireland. They offer a range of insurance products including car, home, business, life, funeral, and pet insurance[1][3]. Their target audience includes both individual and corporate customers. OUTsurance's unique selling proposition is its focus on simple, high-quality insurance products backed by trust and market-leading service outcomes, emphasizing transparency, fairness, and customer satisfaction[3]. Their business model is built on a low-cost operating model, sophisticated technology platforms, and a relentless focus on customer satisfaction[3].