PayJustNow is a South African fintech company specializing in payment solutions. They offer services that facilitate easy and secure transactions, likely targeting businesses and individuals seeking efficient payment processing. Their unique selling proposition (USP) likely involves providing streamlined payment experiences, enhancing customer convenience and merchant profitability. However, specific details about their services and target audience are not readily available from the provided sources. For more precise information, visiting their website or LinkedIn page may offer additional insights into their offerings and market focus.