Plato Partnership is a not-for-profit organization that unites asset managers and broker-dealers to enhance the equity marketplace's efficiency. They focus on innovation, academic research, and regulatory advocacy. Their services include funding market-focused research through MI3 and hosting events like the Market Innovator Conference. The target audience is market participants seeking improved trading experiences. The unique selling proposition is their collaborative approach to addressing industry-wide challenges, fostering trust and reducing systemic costs by combining academic rigor with industry expertise[1][2][3].