Porsche Holding Salzburg is Europe's largest automotive distributor, operating in 29 countries across three continents. It specializes in wholesale and retail of Volkswagen Group brands, financial services through Porsche Bank, and IT solutions via Porsche Informatik. The company targets automotive consumers and businesses, offering comprehensive services from car sales to after-sales support. Its unique selling proposition is its extensive distribution network and integrated services, making it a one-stop solution for automotive needs. Porsche Holding's strategic focus on digital transformation and mobility services further enhances its market position.