Rollins, Inc. is a global consumer and commercial services company specializing in pest control. It operates through subsidiaries like Orkin, HomeTeam Pest Defense, and Western Pest Services, offering services against termites, rodents, and insects to over 2.8 million customers across North America, Europe, Asia, Africa, and Australia[1][3]. Their target audience includes residential and commercial clients, particularly in industries like agribusiness and healthcare[1]. The unique selling proposition is their extensive global reach and diverse range of specialized pest control services, including innovative systems like HomeTeam's Taexx[4].