The Saskatchewan Workers' Compensation Board (WCB) provides insurance-like benefits to injured workers, covering about 80% of the province's workforce. Services include medical treatment, wage-loss benefits, and return-to-work programs. Their target audience is workers and employers in Saskatchewan. The WCB's unique selling proposition is its customer-centric approach, focusing on injury prevention and holistic support for workers, while offering a comprehensive appeals process and continuous business transformation to improve services. This approach aligns with their vision to prevent injuries and restore abilities, setting them apart in the workers' compensation sector.