Saskatoon Regional Economic Development Authority (SREDA) is a non-profit organization focused on fostering economic growth in the Saskatoon region. It offers services in business attraction, retention, and expansion; entrepreneurship support; regional planning; economic forecasting; and marketing[1][3]. SREDA collaborates with over 200 private sector investors, the City of Saskatoon, and surrounding communities[1]. Its target audience includes local businesses, entrepreneurs, and regional stakeholders. The unique selling proposition is its collaborative approach to economic development, aiming to create a globally competitive region where residents thrive[5].