Sicoob is a Brazilian financial cooperative system offering a wide range of financial services, including accounts, investments, credit, cards, insurance, and more. It operates through singular, central, and the Centro Cooperativo Sicoob (CCS) levels, providing over 4,600 points of service across Brazil[1][4]. The target audience includes individuals, businesses, and the agricultural sector[4]. Unique Selling Proposition (USP): Sicoob emphasizes cooperative ownership, allowing members to participate in decision-making and share in financial results, offering more equitable fees compared to traditional banks[1][4].