SMU Investimentos operates as an equity crowdfunding platform based in Sao Paulo, Brazil. It offers access to investments in startups, focusing on sectors like software, marketplaces, and sustainable projects. The company provides a platform for smart money generated by companies, funds, and engaged investors. Their target audience includes both startups seeking funding and investors looking for diverse investment opportunities. The unique selling proposition is the rigorous selection process for startups, ensuring high potential for growth and societal impact, while also providing a secure investment environment by participating in all offerings presented to investors[1][2].