Starch Europe is the trade association representing the EU starch industry, advocating for safe, high-quality, and sustainable starch-based products. They promote innovation, rural employment, and bio-based materials. Their services include lobbying, regulatory support, and industry promotion. The target audience includes EU starch producers, policymakers, and stakeholders. The unique selling proposition is their comprehensive representation of the EU starch industry, ensuring a competitive and sustainable environment for starch products, while promoting bioeconomy development and plant-based solutions[1][2][3].