Student VIP is a Canadian company specializing in comprehensive health and wellness programs for educational institutions. They offer integrated healthcare solutions including a Virtual Health Clinic, mental health counseling, and backpack travel insurance. Their target audience is students across Canada. The unique selling proposition is their innovative and inclusive approach to student wellness, providing barrier-free access to healthcare services and eliminating wait times. Student VIP aims to enhance student well-being beyond traditional insurance, making it a leader in student benefits provision[3][5].