Tata AIA Life Insurance is a joint venture between Tata Sons and AIA Group, offering a range of life insurance products including protection plans, wealth plans, child plans, savings plans, and group plans[1][3]. Their services cater to individuals and groups through various distribution channels like agents, brokers, and digital platforms[3]. The target audience includes individuals seeking financial security and businesses looking for group insurance solutions. The unique selling proposition is the combination of Tata's Indian leadership with AIA's pan-Asian expertise, providing robust financial protection and investment options[1][5].