Teachers Financial Services specializes in providing financial guidance to clients, particularly focusing on state teachers' retirement systems. They offer free, no-obligation consultations to help clients create effective financial plans. Their services are designed to be easily understandable, using simple language. The target audience appears to be educators and individuals involved in the teaching profession. The unique selling proposition is their expertise in navigating complex teachers' retirement systems, providing personalized financial solutions tailored to educators' specific needs. This specialization sets them apart from general financial services providers.