The ANSA McAL Group is a diversified conglomerate operating across the Caribbean, Europe, and North America. It manages 48 companies in over 30 markets, employing around 6,000 people. The group offers services in sectors like automotive, media, insurance, and manufacturing. Their target audience includes consumers, shareholders, and business partners. The unique selling proposition (USP) of ANSA McAL is its commitment to value creation, sustainability, and community development, while maintaining a strong financial foundation and innovative business practices[1][2][3].