The Black Car Fund is a not-for-profit organization providing Workers' Compensation insurance to Black Car and luxury limousine drivers in New York. It offers additional benefits like telemedicine, vision coverage, and mental health support. The target audience is drivers affiliated with member bases, which must meet specific criteria. The unique selling proposition is a unique funding model where benefits are covered by a passenger surcharge, ensuring drivers receive compensation without personal cost or risk of coverage loss[1][3][5].