The ESOP Association is the largest organization supporting employee-owned companies, advocating for employee ownership, and providing education on Employee Stock Ownership Plans (ESOPs). They offer membership benefits including access to insurance programs, networking opportunities, and educational resources. Their target audience includes ESOP companies, professionals serving these companies, and business owners considering ESOPs. The unique selling proposition is their comprehensive advocacy and educational services, which enhance employee engagement and business competitiveness through employee ownership. They also conduct research and influence policy to support ESOPs[1][2][3][4].