The Fields Institute for Research in Mathematical Sciences is a leading international center for mathematical research, fostering collaboration between mathematicians and professionals from various disciplines like engineering, medicine, and finance. It offers thematic programs, workshops, conferences, and educational activities to promote mathematical innovation and education. The target audience includes researchers, students, and industry professionals. The unique selling proposition is its ability to bridge academia and industry through programs like the Commercial and Industrial Mathematics initiative, enhancing the application of mathematics in society.