The Investment Center, Inc. is an independent broker-dealer founded in 1986, providing back-office support services and investment tools to financial advisors. They offer personalized service, a diverse range of traditional brokerage products, mutual funds, insurance products, and fee-based solutions. Their target audience is financial advisors seeking flexibility and support. The unique selling proposition is their focus on personalized service and advisor success, allowing advisors to run their businesses independently without proprietary product constraints[2][3][4].