The Martin Group is a full-service, integrated communications agency based in Buffalo, New York, with offices in Rochester and Albany. They offer branding, digital marketing, and public relations services to a diverse client base, including sports, healthcare, financial services, and nonprofits[1][3][4]. Their target audience includes small businesses to global enterprises. Their unique selling proposition is their ability to motivate consumers and drive organizational change through effective marketing strategies[4]. The company is recognized for its innovative campaigns and has received several industry awards[1][3].