The North West Fund is a 155m investment fund providing debt and equity funding to small and medium-sized enterprises in North West England. It addresses gaps in lending, venture capital, and private equity markets through seven specific funds: Venture Capital, Mezzanine, Loans Plus, Digital and Creative, Biomedical, Energy and Environmental, and Micro Loans[2][5]. The fund supports businesses, creating jobs and leveraging private sector investments[5]. Its unique selling proposition is its comprehensive support for regional businesses, fostering economic growth and development in the North West region. The target audience includes local SMEs seeking capital for growth.