The Washing Machine Project is a UK-based social enterprise that provides off-grid, manual washing machines to low-income and displaced communities. Their Divya Washing Machine reduces laundry time by up to 75% and water usage by 50% compared to hand washing[1][3]. The target audience includes women and girls in underserved regions, aiming to empower them by alleviating the burden of hand washing[2][5]. The unique selling proposition is the innovative, portable, and sustainable design of the Divya machine, which operates without electricity or a connected water source[1][5].