The Trident Group in the UK, accessible via http://www.tridentgroup.org.uk, is a non-profit organization providing homes and care services across the Midlands. They offer support to approximately 10,000 people and manage over 3,500 homes. Their services focus on housing and care support, targeting vulnerable populations. The unique selling proposition (USP) is their long-standing commitment to community support, having operated for nearly 60 years, and their comprehensive approach to providing essential services and support to those in need. Their target audience includes individuals requiring housing and care services within the Midlands region.