The Tshwane Economic Development Agency (TEDA) is a municipal entity of the City of Tshwane, established to foster economic growth and development. TEDA focuses on facilitating investments, managing developments, and enhancing human capital. It offers services like investment facilitation, export readiness, and project management. The target audience includes local businesses and multinational companies. TEDA's unique selling proposition is its role as a catalyst for positioning Tshwane as a globally competitive city, particularly in sectors like aerospace, automotive, and green economy[1][3].