Company Overview: Turkiye Sigorta is Turkey's leading insurance company, established in 2020 through the merger of Ziraat Sigorta, Halk Sigorta, and Gunes Sigorta. It offers a wide range of non-life insurance products, including fire, car, accident, and health insurance, as well as life insurance through its subsidiary Turkiye Hayat Emeklilik[1][3]. The company serves individuals, institutions, and strategic assets across Turkey[1]. Unique Selling Proposition (USP): Its strong technological infrastructure, extensive agency network, and commitment to sustainability and customer satisfaction set it apart[3][4]. The USP is providing comprehensive insurance solutions with a customer-centric approach, ensuring trust and security for its policyholders[1].