UK Screen Alliance is a trade body representing British companies in the film, TV, and commercials industries, focusing on audio and video post-production, visual effects (VFX), animation, and more[1][5]. They offer advocacy, lobbying, and support for member companies, promoting the UK's screen sector globally[1]. Their target audience includes leading employers in these sectors. The unique selling proposition is their comprehensive representation and strategic lobbying to enhance the business environment for their members, particularly through tax relief and policy changes[1].