UNI Europa is a European trade union federation representing 272 national trade unions across 50 countries, advocating for 7 million service workers. They focus on sectors like commerce, banking, and media, ensuring workers' interests are aligned with those of employers. Their services include coordinating union actions, advocating for policies, and promoting occupational health and safety. The target audience is service sector workers. The unique selling proposition is their ability to unite workers across borders, providing a strong collective voice in European economic and social policies.