Vertafore provides insurance software, services, and information to prepare the industry for digital disruptions. They offer platforms to help customers adapt to market changes, primarily serving independent agents, carriers, and MGAs. Their services include workflow management tools and carrier data exchange portals. Vertafore's unique selling proposition is empowering insurance professionals through technology, enhancing relationships and driving success. They focus on simplifying and automating the insurance lifecycle, making them a key technology backbone in the industry[1][3][5].