The Victorian Managed Insurance Authority (VMIA) is a government-owned body providing insurance and risk advisory services to the Victorian Government. It offers broad insurance coverage for significant financial risks, value-for-money pricing, and harm prevention initiatives. VMIA's services include risk management advice, insurance for government departments and emergency services, and Domestic Building Insurance (DBI) for builders. Its target audience is the Victorian public sector and builders. The unique selling proposition is offering tailored insurance solutions at competitive rates, unavailable in the commercial market, with a focus on harm prevention and recovery[1][3][5].